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About Us

We’re Hovia and we’re here to help you achieve your dream space with the world’s best collection of quality wallpapers

Wallpaper made modern.

With digital at our core, we’re shaking up a tired industry by bringing the best choice of great design to your walls. Our wallpapers are ethically sourced, using only the highest quality materials to ensure a vivid print with great definition.

Changing an industry

Unlike the traditional industry model, we own the end-to-end journey of our wallpaper. This allows us ultimate control over quality and consistency of our product and customer experience and ensures that our prices remain fair.

Our in-house team of specialists, dedicated to providing the best wallpaper design and customer experience in the world.

Hovia Logo

Premium, made to order.

Our made to order, digital model allows us to create a wide variety of exciting designs with minimal risk, whilst ensuring we can be the first to market with the latest trends and ideas. It also means we can operate with a low environmental impact.


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Industry standard

High volume, mass production

Traditional wallpaper companies operate at large-scale, mass production, which forces risk-averse approach to product development. This generally results in unexciting design, limited choice, inflated operating costs and large amounts of waste.

A brand that does good

Our aim is to be more than just a good brand; we also want to be a brand that does good. That’s why we work tirelessly to ensure our products and packaging limit their impact on the environment.

Our packaging is 100% plastic-free and the paper we use is FSC certified. Our inks and toners are non-toxic and we're improving the rest.

Rainbow wallpaper donated to Lucy for the Make A Wish Foundation

A recognised and trusted brand

We may not have a long history, but we’ve grown quickly and become an industry-leading wallpaper brand, recognised around the world.

A brief history


2010 - Founded & launched


2011 - Opened first office and brought manufacturing in-house to improve product quality and service to customer


2012 - First employee hired and produced wallpaper for the London Olympic Games’ Olympic Village


2015 - Moved to new office with space for a team of 35 people


2016 - Launched internationally in 5 languages


2018 - Fully plastic-free product and packaging for our medium wallpaper


2021 - Renovated and moved into a purpose-built office, factory and design studio

Helping our customer achieve their dream space

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Made with love in Liverpool

We ship worldwide, but we’re a British brand born in Liverpool. Everything we do is in-house, from designing and making our own products, to supporting our customers, which means you’re in safe hands with us.

Safe & secure online shopping

We use the highest quality online security technology and only use trusted delivery partners, meaning that you can have total confidence when shopping with us.

Rated 4.8 out of 5 based on 1800+ reviews
3-5 working days
Free worldwide